A "Gritty" Ad Agency forward
Posted: Tue Aug 16, 2011 9:35 pm
A email forward after a long, long, long, long, long work day is so nice!
LEADING NY AD AGENCY needs ORIGINAL, GRITTY, MASCULINE ROCK or NEO-BLUES INSTRUMENTAL TRACKS for a Global Telecom company's next national TV Commercial. Quoting the Agency, "I'm looking for Gritty, Masculine INSTRUMENTALS that are Mid-to-Up-Tempo. something RAW and MANLY without being overly aggressive. While not ruling out any type of instrumentation, the tracks should feel 'real.'" In other words, give the Agency a track that sounds like a REAL band or artist and NOT like a music library track. Submissions need to be Full-Length (with faded endings) and CONTEMPORARY sounding! AVOID Classic Rock, Metal, or anything that's too freneticÑleave the Deep Purple and System of a Down stuff on the shelf and send them TRACKS that sound like they'd get played in the same set as Black Keys ("Tighten Up," "Ohio," etc.), Kings of Leon ("Notion," "Radio Active," etc.) or the White Stripes ("Fall in Love With a Girl" or "Icky Thump" on the electric side, or "Hotel Yorba" on the acoustic side). DO NOT copy or rip off these artists or songs in any way, shape or form. Use them as a guide for Tempo, Texture and Vibe ONLY. Yes, an acoustic/electric track COULD work if it's truly gritty, and not pretty. They're looking for CATCHY, RHYTHMIC GRIT with a little dirt, hair, and sweat on it. Gritty MODERN Blues COULD work, but AVOID guitar solosÑthey tend to clash with voice-overs
http://www.taximusic.com/song.php?song_ ... tream=true
LEADING NY AD AGENCY needs ORIGINAL, GRITTY, MASCULINE ROCK or NEO-BLUES INSTRUMENTAL TRACKS for a Global Telecom company's next national TV Commercial. Quoting the Agency, "I'm looking for Gritty, Masculine INSTRUMENTALS that are Mid-to-Up-Tempo. something RAW and MANLY without being overly aggressive. While not ruling out any type of instrumentation, the tracks should feel 'real.'" In other words, give the Agency a track that sounds like a REAL band or artist and NOT like a music library track. Submissions need to be Full-Length (with faded endings) and CONTEMPORARY sounding! AVOID Classic Rock, Metal, or anything that's too freneticÑleave the Deep Purple and System of a Down stuff on the shelf and send them TRACKS that sound like they'd get played in the same set as Black Keys ("Tighten Up," "Ohio," etc.), Kings of Leon ("Notion," "Radio Active," etc.) or the White Stripes ("Fall in Love With a Girl" or "Icky Thump" on the electric side, or "Hotel Yorba" on the acoustic side). DO NOT copy or rip off these artists or songs in any way, shape or form. Use them as a guide for Tempo, Texture and Vibe ONLY. Yes, an acoustic/electric track COULD work if it's truly gritty, and not pretty. They're looking for CATCHY, RHYTHMIC GRIT with a little dirt, hair, and sweat on it. Gritty MODERN Blues COULD work, but AVOID guitar solosÑthey tend to clash with voice-overs
http://www.taximusic.com/song.php?song_ ... tream=true