TAXI piece ends up in ad campaign!!
Posted: Mon Sep 20, 2010 4:23 am
Hey all !
a piece I wrote for a TAXI instrumental listing a little over a year ago ended up being
used in huge ad campaign in Europe (Greece and Cyprus) for an insurance company.
It was airing throughout the summer and now that the campaign is over, I can finally post it online for my TAXI friends to watch.
It has a very simple and much used chord progression (I major to VI minor). The instrumentation is not
overbearing. A prime example of 'less is more'.
The project was very exciting, they even hired an A-list Hollywood director of photography
for the shoot. The music went through a gazillion changes, but it was my TAXI track that landed
me the gig. The payment was very good too (close to 10k) and there will be back end royalties.
The deal was not TAXI induced but the music surely was-had there not been for that listing. They liked the feel and the sound quality and both those attributes are directly related to the level of musicianship I developed at TAXI.
enjoy!
http://www.youtube.com/watch?v=d2wSSXkikVY
regards
Adonis
a piece I wrote for a TAXI instrumental listing a little over a year ago ended up being
used in huge ad campaign in Europe (Greece and Cyprus) for an insurance company.
It was airing throughout the summer and now that the campaign is over, I can finally post it online for my TAXI friends to watch.
It has a very simple and much used chord progression (I major to VI minor). The instrumentation is not
overbearing. A prime example of 'less is more'.
The project was very exciting, they even hired an A-list Hollywood director of photography
for the shoot. The music went through a gazillion changes, but it was my TAXI track that landed
me the gig. The payment was very good too (close to 10k) and there will be back end royalties.
The deal was not TAXI induced but the music surely was-had there not been for that listing. They liked the feel and the sound quality and both those attributes are directly related to the level of musicianship I developed at TAXI.
enjoy!
http://www.youtube.com/watch?v=d2wSSXkikVY
regards
Adonis