Currently Reading...

A creative space for business discussions.

Moderators: admin, mdc, TAXIstaff

Post Reply
waveheavy
Impressive
Impressive
Posts: 284
Joined: Tue Mar 14, 2017 9:34 am
Gender: Male
Location: Tennessee
Contact:

Currently Reading...

Post by waveheavy » Tue Apr 25, 2017 12:58 am

Currently reading .... "Corporate Music Method" by guitarist, songwriter, producer Erwin Steijlen from the Netherlands. It's a 2016 printing, so it's pretty current. I highly recommend it, as he covers a lot about writing and producing commercial music for the corporate world, which according to the pitches Erwin receives from them, their payment for one production averages in the $20k ballpark!

Here's an example of a production Erwin did for the product launch of the BMW M4 GTS:

https://soundcloud.com/erwin-steijlen/m-4-launch


Erwin especially writes for corporate media, like major European car manufacturers, doing product launches for BMW, VW, etc. He wrote music for the Beijing Olympics in 2008, collaborated with Cirque du Soleil and DJ Fedde LeGrand for the inauguration of the biggest ship ever built, "Pioneering Spirit". He has written for Nike, Ford, Verizon, LG, Time Warner, Bentley, Shell, Phillips, etc.

User avatar
Paulie
Serious Musician
Serious Musician
Posts: 2672
Joined: Sun Mar 08, 2015 8:23 pm
Gender: Male
Location: San Antonio, TX
Contact:

Re: Currently Reading...

Post by Paulie » Tue Apr 25, 2017 8:32 am

I'll have to add that to my list. :)

I've got a list of music-related books I've read at my web site, posting for people to get some ideas.

http://yopauliemusic.com/books.html
Paul "yo paulie!" Croteau
"Music is a higher revelation than all wisdom and philosophy." Beethoven
http://www.yopauliemusic.com | https://www.taxi.com/members/paulcroteau | https://youtube.com/@yopauliemusic

waveheavy
Impressive
Impressive
Posts: 284
Joined: Tue Mar 14, 2017 9:34 am
Gender: Male
Location: Tennessee
Contact:

Re: Currently Reading...

Post by waveheavy » Tue Apr 25, 2017 9:54 am

Thanks for the link Paulie!

P.S.: really... enjoyed your Jazz examples, you're an excellent sax player. I'll have to get out my Dexter Gordon records now because your sax playing reminded me of him.

Post Reply

Who is online

Users browsing this forum: No registered users and 7 guests