How Good Does an Instrumental Cue Need to Be? You're in the A&R Hot Seat!

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How Good Does an Instrumental Cue Need to Be? You're in the A&R Hot Seat!

Post by TAXIstaff » Fri Sep 11, 2020 4:12 pm

How Good Does anInstrumental Cue Need to Be?You're in the A&R Hot Seat!

Dear Passengers,

If you submitted for this Percussion-Based Instrumentals and/or Cues request, TAXI #S200823PC, you really don't want to miss this episode of TAXI TV!

If you've ever wondered, "How good does an instrumental cue need to be to get forwarded by TAXI to a Leading Music Licensing Company that gets tons of placements in TV Commercials?" then you're going to love this episode!

Here's the request we got from the Music Licensing Company!

TAXI #S200823PC

PERCUSSION-Based INSTRUMENTALS and/or INSTRUMENTAL CUES are needed by a Successful Publisher with an awesome track record of really BIG placements in TV Commercials!

This Publisher is looking for Mid-to-Up-Tempo Instrumentals and/or Cues in the general stylistic wheelhouse of the following references:

ADT Commercial

“Black Skinhead” (Instrumental) by Kanye West

McDonalds Commercial

Please submit driving, primarily percussive Instrumentals and/or Cues that could work well in the context of a National Ad Campaign. Your submissions can include everything from (but not limited to): Stomps, Claps, Slaps, Snaps, Taps, and Bangs, etc. You can include some additional instrumentation, but the majority of your Instrumentals should be Percussion-based.

TAXI Tip: Per the client, “please try not to rely solely upon loops.”

Get creative with your programming, and feel free to push the boundaries, but please avoid anything that’s so complex that it will distract viewers from what's on-screen! Our experience tells us that simpler is better. The ads that feature this type of music aren't looking for the most genius composer, so much as pieces of music that evoke excitement and emotion.

All submissions should be about 90 seconds to 3 minutes long, give or take. Non-Faded, Buttoned/Stinger endings will work best. Do not copy the references in any way, shape, or form. Use them only as a general guide for the overall feel, texture, and tone. Broadcast quality is needed.

This company offers an EXCLUSIVE, 50/50 deal with a 2-year reversion. If they do not acquire at least $1,000 in sync revenue from your tracks within the term, you can get your rights back. Pretty sweet! Any sync licensing fees are split 50/50. You’ll get 100% of the Writer’s share, and the Publisher will get 100% of the Publisher’s share.

Since this company offers an EXCLUSIVE deal, please be sure the material you submit for this pitch is NOT already signed to any other Libraries or Catalogs. You must own or control your Master and Copyright. Please submit as many Instrumentals and/or Instrumental Cues as you’d like, online or per CD. All submissions will be screened and critiqued by TAXI. Submissions must be received no later than 11:59 PM (PDT) on Sunday, August 23rd, 2020. TAXI # S200823PC

You're going to be in the A&R decision-maker's seat by voting with your fellow viewers. Did TAXI's A&R people get it right? Let's see how you vote! Join us in the chat room to participate! Instructions to join the Live Chat are below!

Click to the link Watch on Monday at 4 PM Pacific!


To Join the Live Chat and Vote During the Broadcast

You’ll need to be signed up to YouTube (FREE) and be logged in to be able to join in on the chat during the show. Go to and click the "Sign In" link in the upper right-hand corner of the page and fill out the short form to join. If you have a Gmail account, you’ll be able to associate your YouTube account with it!

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See you on the show,


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