And the most important thing isn't how you define them but how your target market defines them. Because their definition is really the only one that matters.thesongcabinet wrote:Genres are categories we use in an attempt to group musical qualities together. Therefore a genre is like a family of related elements. How and by whom, this categorizing is done is somewhat complex, and therefore we all struggle with this, I'm afraid (especially when doing a range of genres).
And one of the best ways to find out is to ask your target market. You could create a survey, include a link to a portion of a song that is representative and ask them a series of questions.
So, if you're looking to reach 20 somethings - go where they hang out and ask them to do the survey - offer them a chance to win a $25 starbucks card or something. By the way - this is also a guerrilla marketing tactic.
Debra